Blueroselady's Weblog

I wish you abundant happiness, health & wealth

Details matter

leave a comment »

Details matter as they affect perceptions and hence emotions.
Best marketers, directors, writers, innovators, scientists pay attention to details as a form of commitment to their endeavors. For example, the movie The Grandmaster by Wong Kar Wai.

Here are 2 simple examples to illustrate the point.

1. I attended a talk to introduce a high tech small company and the technology sounds sophisticated and convincing (to me in spite of the soft spoken speaker), until I saw a typo in the reference. While I am forgiving and aiming to minimize perfectionism, I recall a warning from my structural thinking class. Consultants are rigorously trained to polish their presentation slides to the level of perfection. A single mistake in the slide means game over. An overlook of details can cause consultants to lose the trust and confidence of their clients; they simply lose their clients. Lesson: For things that matter, always double check, triple check.

2. I was excited to use a 3-color pen with a brand of Lonza on it (instead of having to carry 3 pens, I only need 1), that I received while attending a Lonza-sponsored event. But, the fact that it runs out of ink in less than 3 usage, was disappointing. I know that the pen is not manufactured by Lonza, but outsourced.
I do not mean to be ungrateful here, but this tiny experience makes me think that if I am playing a role of giver, I will ensure quality control (QC) of my gifts, particularly if the gifts are parts of marketing plan.
Giving can be a double sword, especially if the gifts are of sub-quality. Receivers of bad gifts will shift their perceptions of the givers from positive to negative.
Receivers may think that "Perhaps it is not only the gifts are lousy, but the products are lousy too!"
Receivers will also doubt the sincerity of the company / giver / (service) provider.
Lesson: Ensure QC of gifts. If I cannot ensure QC, I will just give smiles. Free but sincere.

Final remark:
If you need a team player who is attentive to details, consider having a completer finisher in your team.

Advertisements

Written by blueroselady

October 9, 2013 at 4:45 am

Posted in family

Tagged with , , , ,

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: